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Website Design


We use a buyer-driven approach when designing Squarespace websites to deliver beautiful results with a high ROI.

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Website Design


We use a buyer-driven approach when designing Squarespace websites to deliver beautiful results with a high ROI.

 

We follow a distinct 6-step process to ensure that each website is designed to meet prospects and customers' needs and delivers ROI.

1. Plan

This is a meeting in which we gather basic information about your business, customers and website goals. 

During this phase we identify a website design direction and schedule a meeting for photography and our post-research check-in.

2. Research

This phase is the “ABCs and Keys” to your website. We Analyze your Buyers and Competitors and Keywords. During this phase we develop and deliver three marketing assets: buyer personas, a competitor analysis and a keyword analysis.

    Buyer Personas

Buyer personas are fictional representations of your ideal customer(s) based on marketing research and real insights about your current and past customers.  

Each buyer persona includes demographic information and a concrete description of their specific goals and challenges, as well as their understanding of your business and your products/services.

    Competitor Analysis

This is an assessment of the strengths and weaknesses of your competitors and their websites. In the competitor analysis, you’ll get information about how your competitors’ websites are performing, including their monthly site traffic. 

We’ll use this information to craft a website that differentiates you from your competitors and positions your business as the best option.

    Keyword Analysis

This is a list of words and phrases your customers and prospects use throughout the buyer’s journey when researching your business and your offerings.

We use this analysis to select words and phrases for your web pages that will resonate with your buyers and boost your website’s ranking on search engine results pages relevant to your business. 

3. Map

During this stage, we review research and check in with you to ensure that the proposed website organization will please your buyers at every stage of their journey. At the end of this phase, we’ll schedule a date to present your new website.

4. CAP

The prerequisite to a great website is great content. During this stage we craft the Copy And Photography (CAP) that makes a great first-impression with your buyers and prospects. At the end of this phase, you’ll have copy and photography that impresses your prospects and persuades them to choose your business.

5. Design-Respond Loop

During this phase, we design your website so that it pleases your buyers, and is responsive and mobile-friendly.

We typically provide three rounds of revisions.

6. TD, for Transfer Domain Or Touch Down.

In this stage we move your business domain over to your new website and set your website up for SEO success. 

During this phase we set up Google Search Console and create and upload a sitemap so that search engines find your new website. We also perform all quality assurance checks to ensure that all new links are working and that any outdated links redirect to the newer webpage. 

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Website Pricing


Website Pricing


Our packages are tailored to meet your website design and marketing needs.

our flexible payment terms help you invest in achieving your success goals.

DELUXE


Planning

Research (Choose 2)

Buyer Personas
Competitor Analysis Keywords Analysis

Map (Website Structure)

CAP (Copy and Photography)

Supplied by your business or use of stock images

Design-Respond (1 pass)

TD (Transfer Domain)

$3,000-$4,000

PREMIER


Planning

Research (Choose 2)

Buyer Personas
Competitor Analysis Keywords Analysis

Map (Website Structure)

CAP (Copy and Photography)

Design-Respond (3 passes)

TD (Transfer Domain)

$4,000-$10,000

GROWTH SUITE


Our Premier Website Package Plus:

12 months of website optimization

Content Marketing Strategy

Social Media Marketing Strategy

52 Blogs (1 per week)

Social Media Management

starting at $12,000